Randy Simms
About Randy Simms
Randy Simms serves as the Principal of Product Strategy and Innovation at CCC Information Services, where he has worked since 2019. He has extensive experience in innovation and design, having held leadership roles at various companies, including Maddock Douglas and RR Donnelley, and has a background in animation and film from Columbia College Chicago.
Current Role at CCC Intelligent Solutions
Randy Simms serves as Principal of Product Strategy and Innovation at CCC Information Services. He has held this position since 2019, contributing to the company's focus on developing innovative solutions within the automotive and insurance industries. His role involves leading product strategy initiatives and fostering innovation to enhance customer experiences.
Previous Experience at Maddock Douglas
Prior to his current position, Randy Simms worked at Maddock Douglas for a total of 11 years. He held the role of Vice President of Innovation Experience Design from 2008 to 2019, where he was responsible for overseeing innovation strategies. Additionally, he served as Director of Innovation, Experience Design from 2008 to 2010, focusing on enhancing user experiences through innovative design.
Early Career at RR Donnelley and First Chicago Bank & Trust
Randy Simms began his career as a Research & Development Associate at RR Donnelley from 1991 to 1994. He then transitioned to the role of Creative Director at First Chicago Bank & Trust, where he worked for one year in 1998-1999. These early roles provided him with foundational experience in research, development, and creative strategy.
Education and Academic Background
Randy Simms studied at Columbia College Chicago, where he earned a Bachelor of Arts (B.A.) degree in Animation, Film, and Music from 1990 to 1993. His academic background has contributed to his creative approach in product strategy and innovation across various industries.
Expertise in Innovation and Product Development
Randy Simms specializes in creating Minimum Viable Products (MVPs) through a human-centered approach. He has led innovation programs across multiple sectors, including healthcare, pharmaceuticals, legal, insurance, and financial services. His expertise includes designing and implementing sustainable innovation programs that establish clear objectives and processes.