Jia (Chris) Li
About Jia (Chris) Li
Jia (Chris) Li is a Marketing Manager with extensive experience in various marketing roles across multiple companies. He holds a Bachelor of Science in International Economics and Trade and a Certificate in Digital Marketing, and has developed expertise in CRM integration, marketing collateral development, and website creation.
Current Role at CELS - Canadian Entrepreneurs in Life Science
Jia (Chris) Li serves as the Marketing Manager at CELS - Canadian Entrepreneurs in Life Science. In this role, he has been responsible for developing and executing marketing strategies that support the organization's goals. His work involves creating marketing collateral and managing communications to enhance the visibility of CELS within the life sciences sector. He has held this position since 2020, contributing to the organization's initiatives for four years.
Professional Experience at Connection Silicon Valley
Since 2020, Jia (Chris) Li has worked at Connection Silicon Valley as both a Marketing Specialist and Marketing Manager. His responsibilities include optimizing marketing strategies and implementing new tools to improve team efficiency. He developed an Operations Manual for a new CRM platform and integrated existing tools into Hubspot. His tenure at Connection Silicon Valley spans four years, during which he has played a key role in enhancing marketing operations.
Education and Expertise in Digital Marketing
Jia (Chris) Li studied at Berkeley Global, where he earned a Certificate in Digital Marketing from 2019 to 2020. This education provided him with foundational knowledge and skills in digital marketing strategies. He also holds a Bachelor of Science in International Economics and Trade from Anhui University of Finance & Economics. His expertise includes marketing collateral development, website creation, and proficiency in tools such as Canva, Photoshop, Google Analytics, and Google Ads.
Previous Work Experience
Prior to his current roles, Jia (Chris) Li gained valuable experience in various positions. He worked at Avery Dennison as an Assistant Program Manager from 2017 to 2019 and at Embrace Change as an Event Coordinator for three months in 2019. Additionally, he held a position at Procter & Gamble as a GM Assistant & Admin Supervisor from 2009 to 2013. His work history also includes a managerial role at Danone from 2014 to 2017.
Technical Skills and Tools Proficiency
Jia (Chris) Li possesses advanced skills in Microsoft Excel, PowerPoint, and Word, which support his marketing and communication efforts. He is experienced in using Google Analytics and Google Ads for data-driven marketing strategies. Additionally, he has solid experience in website creation using platforms such as WordPress, Squarespace, and Wix, along with technical skills in HTML5 and CSS, which enhance his ability to manage digital marketing projects effectively.