Samantha Tse
About Samantha Tse
Samantha Tse is the Manager of Digital Development at Centrecorp Management Services Limited in Toronto, Ontario, where she has worked since 2018. She holds a Bachelor of Design Honours Degree from York University/Sheridan College and has a background in graphic design, marketing, and client engagement.
Work at Centrecorp Management Services Limited
Samantha Tse has been serving as the Manager of Digital Development at Centrecorp Management Services Limited since 2018. In this role, she focuses on enhancing usability and visual communication to align with client objectives. Her experience in digital development has contributed to the company's growth in client engagement and business strategies. Prior to her current position, she worked as a Senior Graphic Designer/Developer at the same company from 2015 to 2018, where she specialized in creating design materials that support business growth.
Education and Expertise
Samantha Tse holds a Bachelor of Design Honours Degree in Graphic Design, which she earned from York University/Sheridan College Joint from 2008 to 2012. Additionally, she pursued further education at McMaster University Centre for Continuing Education, where she obtained a Diploma of Education with a concentration in Digital Marketing from 2018 to 2020. This combination of design and marketing education equips her with a strong foundation in both visual communication and digital strategies.
Background in Design and Strategy
Before her tenure at Centrecorp Management Services Limited, Samantha Tse founded and served as the Lead Creative Strategist at Goh Designs from 2014 to 2015. In this role, she utilized market research and insights into human behavior to develop creative strategies tailored for clients. Earlier in her career, she gained experience as a Design Intern at October 17 Media in 2011, where she began to hone her skills in design and communication.
Focus on Client Engagement
Samantha Tse emphasizes the importance of usability and visual communication in her work. She aims to act as a bridge between businesses and their customers, facilitating growth through effective design strategies. Her approach involves understanding client objectives and utilizing her expertise in design to enhance engagement and support business development.