Aidan Hall

Head Of Design And Research @ Cera

About Aidan Hall

Aidan Hall serves as the Head of Design and Research at Cera, where he focuses on building integrated design teams and overseeing the design process from concept to market delivery. He has a background in computer science and extensive experience in user experience and product design across various companies, including SharpCloud Software and TomTom.

Work at Cera

Aidan Hall serves as the Head of Design and Research at Cera, a position he has held since 2022. In this role, he focuses on integrating design teams and overseeing the entire design process, from initial concept to market delivery. His leadership aims to enhance the user experience and ensure that design aligns with the strategic goals of the organization.

Previous Experience at SharpCloud Software

Before joining Cera, Aidan Hall worked at SharpCloud Software as the Head of Design from 2021 to 2022. During his year in this role, he was responsible for leading design initiatives and fostering a collaborative environment within the design team in London, England.

Education and Expertise

Aidan Hall earned a Bachelor of Science degree in Computer Science from The University of Manchester, where he studied from 1989 to 1991. His educational background provides a strong foundation for his extensive experience in software development and design, particularly in understanding the strategic and business value of technology.

Background in User Experience and Product Design

Aidan Hall has a robust background in user experience and product design. He has held various roles, including User Experience Consultant at EWW Design and Product Experience Director at Navico. His experience spans multiple platforms, including mobile, web, desktop, and firmware, allowing him to create comprehensive software ecosystems.

Achievements at TomTom

From 2012 to 2018, Aidan Hall worked at TomTom as the UX / Product Design Director. In this six-year role, he focused on developing market-leading products and experiences, addressing the complexities involved in product evolution and user engagement throughout the product lifecycle.

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