Kylee De Marois (Plummer)
About Kylee De Marois (Plummer)
Kylee De Marois (Plummer) serves as the Senior Manager of Social Media for Global Marketing at Chairish. With a background in public relations and extensive experience in social media strategy across various prominent companies, she focuses on enhancing brand visibility and engagement through strategic planning and influencer marketing.
Current Role at Chairish
Kylee De Marois serves as the Senior Manager of Social Media in Global Marketing at Chairish. She has been in this role since 2022, working from San Francisco, California. In her position, she focuses on strategic planning, influencer marketing, social commerce, and social/editorial content development. She collaborates with cross-functional teams, including Marketing, Creative, Customer Service, Sales, and Paid Media, to execute social media activations that enhance brand visibility and engagement.
Previous Experience in Social Media and PR
Kylee De Marois has a diverse background in social media and public relations. She worked at adidas as the Manager of adidas North America Social Media from 2019 to 2022 and held a stretch assignment as Manager of adidas Women Global Social Media in 2021. Prior to that, she was a Digital Account Executive at Edelman from 2014 to 2016, where she specialized in social media and influencer marketing. Her early career included internships at Urban Airship and CMD, where she gained foundational experience in PR and social media.
Educational Background
Kylee De Marois studied at the University of Oregon, where she earned a Bachelor of Arts (B.A.) degree in Public Relations. During her time at the university, she was actively involved in the Public Relations Student Society of America (PRSSA) as the Events Director for the University of Oregon Chapter from 2013 to 2014. This involvement helped her develop skills in event planning and public relations.
Skills and Expertise in Marketing
In her current and previous roles, Kylee De Marois has developed expertise in strategic planning, influencer marketing, and social commerce. She stays informed about culture, consumer interests, and industry trends, which allows her to help brands present themselves authentically on social media. Additionally, she leverages a Content Marketing Certification to enhance her social media strategies and content creation.
Career Progression in Major Brands
Kylee De Marois has built a career with significant roles at major brands, including Nike and adidas. At Nike, she held various positions, including Digital Producer for Global Activation and Global Digital Commerce Designer for both Men's and Women's Training. Her experience with these leading brands has equipped her with a deep understanding of digital marketing and social media strategies.