Prarthana Gupta
About Prarthana Gupta
Prarthana Gupta is a Revenue and Engagement Manager at Change.org, where she has worked since 2021. She has extensive experience in campaign strategy and fundraising, having previously held key roles at BitGiving and a background in economics.
Work at Change.org
Prarthana Gupta has been serving as the Revenue and Engagement Manager at Change.org since 2021. In this role, she focuses on enhancing revenue streams and engagement strategies for the organization. Her tenure at Change.org follows her previous experience within the company as a Campaigns and Subscriptions Strategist from 2018 to 2021. During her time in these roles, she has contributed to the organization's mission of empowering individuals to create social change through petitions and campaigns.
Experience at BitGiving
Prior to her current position, Prarthana Gupta worked at BitGiving, where she held several key roles. She served as Head of Campaigns from 2016 to 2018, playing a significant role in developing campaign strategies that bolstered BitGiving's status as a leading crowdfunding platform in India. She also worked as a Senior Campaigner from 2015 to 2016 and briefly as COO in 2018. Her contributions at BitGiving were instrumental in shaping the company's approach to online fundraising.
Educational Background
Prarthana Gupta completed her Bachelor of Arts (Honours) in Economics at Jesus and Mary College from 2011 to 2014. She also studied at Chatrapati Sahuji Maharaj Kanpur University, where she earned a Bachelor of Arts degree during the same period. Her educational background has provided her with a solid foundation in economic principles, which she applies in her professional endeavors.
Internships and Early Career
Prarthana Gupta began her career with various internships and trainee positions that contributed to her professional development. She interned at Toxics Link in 2012 and worked as a Trainee at Sandhar Technologies Ltd. from 2014 to 2015. Additionally, she gained research experience as an intern at Junxion in 2015. These early roles helped her build skills that would later support her work in campaign management and fundraising.
Interests and Specializations
Prarthana Gupta has a keen interest in developing fundraising strategies tailored for not-for-profit organizations. She is passionate about social enterprises and is dedicated to creating sustainable business models. Her focus on social impact aligns with her professional roles, where she aims to enhance engagement and revenue for organizations committed to social change.