Kenzie Matthews
About Kenzie Matthews
Kenzie Matthews is the Senior Manager of Integrated Marketing at Charlotte's Web, where she has worked since 2023. She has held various roles in marketing and human resources, demonstrating a diverse professional background.
Work at Charlotte's Web
Kenzie Matthews currently serves as the Senior Manager of Integrated Marketing at Charlotte's Web, a position she has held since 2023. Prior to this role, she worked in various capacities within the company, including Human Resources Manager, Talent Acquisition Specialist, and National Field Sales Manager. Her tenure at Charlotte's Web reflects a diverse background in marketing and human resources, contributing to the company's growth and development.
Education and Expertise
Kenzie Matthews studied at Appalachian State University, where she earned a degree in Communication and Media Studies from 2015 to 2019. Her educational background provides a foundation for her expertise in integrated marketing and communication strategies. Additionally, she completed her high school education at Sanderson High School from 2011 to 2015.
Background
Kenzie Matthews has a varied professional background that includes roles in sales, marketing, and human resources. Before joining Charlotte's Web, she worked at Techtronic Industries - TTI in several positions, including Field Sales and Marketing Representative and Territory Manager. Her early work experience includes roles in customer service and event marketing, showcasing her adaptability and range of skills.
Previous Work Experience
Before her current role at Charlotte's Web, Kenzie Matthews held multiple positions at Techtronic Industries - TTI, including Event Marketing Specialist and Territory Manager. She also gained experience as a Business Communications Intern at Arrow Electronics and as a Camp Counselor with the City of Raleigh Municipal Government. These roles contributed to her understanding of various aspects of business operations and customer engagement.