Kyle Jensen
About Kyle Jensen
Kyle Jensen is a Web Analyst at Charlotte's Web in Cleveland, Ohio, with a background in data analysis and eCommerce. He has experience in developing website tagging strategies and creating data visualizations to support business decisions.
Work at Charlotte's Web
Kyle Jensen has been employed as a Web Analyst at Charlotte's Web since 2023. In this role, he focuses on enhancing data collection accuracy through a consistent website tagging approach. His work supports the company's efforts in optimizing online presence and improving user experience. Based in Cleveland, Ohio, Kyle contributes to the organization's data-driven decision-making processes.
Previous Experience in eCommerce and Marketing Analysis
Prior to joining Charlotte's Web, Kyle Jensen worked as an eCommerce Analyst at Nichols Paper & Supply from 2019 to 2022. He then transitioned to Flexjet as a Marketing Data Analyst for a brief period in 2022. Following that, he served as a Marketing Data Analyst at Truckstop for five months in 2023. Throughout these roles, he gained extensive experience in data analysis and marketing strategies.
Education and Expertise
Kyle Jensen studied General Education at Santiago Canyon College from 2012 to 2013. He also completed his high school education at Santiago High School from 2008 to 2012. His educational background provides a foundation for his analytical skills and understanding of data-driven marketing strategies.
Data Analysis and Reporting Skills
Kyle has developed skills in creating dashboards and visual reports using Looker and Looker Studio. These tools assist channel owners and stakeholders in interpreting data insights effectively. He has also collaborated with IT teams to ensure accurate data collection during website feature releases and regression testing.
Strategic Recommendations for Optimization
In his previous roles, Kyle Jensen recommended specific strategies to channel owners aimed at optimizing sales and enhancing customer engagement. His analytical approach has contributed to improving marketing effectiveness and driving business results.