Annie Dawkins
About Annie Dawkins
Annie Dawkins serves as the Vice President and Product Marketing Strategy Owner at Chase, where she has worked since 2022. She has extensive experience in marketing and customer experience, having held various roles at Chase and previously at Allen & Goel Marketing Company.
Current Role at Chase
Annie Dawkins serves as Vice President, Product Marketing Strategy Owner at Chase, a position she has held since 2022. In this role, she is responsible for overseeing product marketing strategies, ensuring alignment with the company's overall objectives. Additionally, she has been the Card Lending Strategy Lead since 2019, where she focuses on developing and implementing strategies for card lending products. Her experience in these roles contributes to Chase's efforts in enhancing customer engagement and driving product performance.
Previous Experience at Chase
Annie Dawkins has a substantial history with Chase, having worked in various capacities from 2014 to 2019. She began her tenure as a Customer Experience & Controls Associate for one year. Following this, she served as a Marketing Associate for three years, where she contributed to marketing initiatives in Wilmington, Delaware. She then transitioned to the role of Business Planning Senior Marketing Associate for one year, further developing her expertise in marketing strategy and business planning.
Early Career at Allen & Goel Marketing Company
Before joining Chase, Annie Dawkins worked at Allen & Goel Marketing Company as a Website Coordinator from 2013 to 2014. In this role, she was responsible for managing website content and ensuring effective online communication strategies. This position provided her with foundational experience in marketing and digital strategy, which she later applied in her roles at Chase.
Education and Expertise
Annie Dawkins earned her Bachelor of Business Administration (BBA) with a focus on Marketing and a minor in Management Information Systems from the Fox School of Business at Temple University. She studied from 2008 to 2013, gaining a comprehensive understanding of marketing principles and business management. This educational background supports her current roles in product marketing and strategy at Chase.