Li Yang
About Li Yang
Li Yang is a Business Analyst at Chase, specializing in data integration and campaign management. With a Bachelor's degree in Mining and Mineral Engineering and two Master's degrees in Management Information Systems and Business Administration, Li has over nine years of experience in data analysis and programming.
Work at Chase
Li Yang has been employed at Chase as a Business Analyst since 2015. In this role, he has supported multiple Auto Finance campaigns by utilizing SAS programming and data analysis skills. His responsibilities include developing SAS code to integrate customer lists from various sources, ensuring that data manipulation aligns with business needs. Additionally, he produces data-driven reports to assist in campaign deliveries, enhancing the overall effectiveness of marketing initiatives.
Education and Expertise
Li Yang holds a Bachelor's Degree in Mining and Mineral Engineering from China University of Mining and Technology, which he completed from 2005 to 2009. He furthered his education at the University of Delaware, where he earned two Master's Degrees: one in Management Information Systems and another in Business Administration and Management, both achieved between 2011 and 2014. His educational background provides a strong foundation for his analytical skills and business acumen.
Background
Li Yang's professional background includes extensive experience in data analysis and business requirements assessment. He has conducted marketing sizing research to evaluate the feasibility of marketers' business requirements. His expertise in SAS programming has been instrumental in executing audits using SAS/UNIX to verify the accuracy of customer lists, showcasing his attention to detail and commitment to data integrity.
Achievements
Throughout his career, Li Yang has demonstrated the ability to convert business requirements into detailed campaign management specifications. His advanced SAS programming skills have enhanced problem-solving capabilities within his team, contributing to more efficient processes and improved campaign outcomes. His work in developing integrated customer lists and producing data-driven reports has played a significant role in the success of marketing campaigns at Chase.