Marlene Farkas
About Marlene Farkas
Marlene Farkas serves as the Head of Customer Engagement Experiences, Product, Connected Commerce at Chase, where she focuses on enhancing customer journeys. With a background that includes significant roles at JPMorgan Chase & Co. and NBCUniversal, she brings extensive experience in strategic investments and digital experience design.
Current Role at Chase
Marlene Farkas serves as the Head of Customer Engagement Experiences, Product, Connected Commerce at Chase. She has held this position since 2015, contributing to the design and development of digital experiences that leverage Chase's assets and strategic partnerships. Her role focuses on creating personalized and intuitive customer journeys to enhance engagement with Chase's financial and commerce products. This position spans across major markets including New York City and Los Angeles, indicating her broad geographical influence.
Previous Experience at JPMorgan Chase
Marlene Farkas has extensive experience at JPMorgan Chase & Co., where she worked in various capacities from 2001 to 2015. Initially, she served as Vice President in the Office of the Chairman during the JPMorgan Chase and Bank One merger from 2001 to 2005. Following this role, she became Executive Director of Strategic Principal Investments and Corporate Venture Capital from 2005 to 2015. Her tenure at JPMorgan Chase spans a total of 14 years, showcasing her deep involvement in the organization.
Board Experience at ZellePay
Marlene Farkas was a Board of Directors Observer at ZellePay from 2014 to 2015. During her time in this role, she contributed insights and oversight to the organization, which focuses on facilitating digital payments. This experience reflects her engagement with innovative financial technologies and her commitment to enhancing customer experiences in the digital payment space.
Consulting Role at NBCUniversal
Before her tenure at JPMorgan Chase, Marlene Farkas worked as a Management Consultant in the Television Stations Division at NBCUniversal, Inc. from 1997 to 2000. In this role, she provided strategic guidance and support to enhance operational efficiency and effectiveness within the division. Her experience in the media industry adds a diverse perspective to her career in financial services.
Education and Expertise
Marlene Farkas studied at NYU Stern School of Business, where she gained foundational knowledge in business and finance. Her educational background, combined with her extensive professional experience, equips her with the expertise necessary to lead customer engagement initiatives and drive digital transformation in the financial sector.