Michael Gehrmann, MBA
About Michael Gehrmann, MBA
Michael Gehrmann, MBA, serves as the Vice President and Freedom & Slate Acquisition Strategy Lead at Chase, where he has worked since 2022. He has a diverse background in marketing and product management, with previous roles at Chase, NECA, DFC Global Corp., and J.G. Wentworth, and holds a Bachelor of Arts in Business Administration and a Master of Business Administration.
Current Role at Chase
Michael Gehrmann serves as the Vice President and Freedom & Slate Acquisition Strategy Lead at Chase. He has held this position since 2022, focusing on developing comprehensive acquisition strategies for Freedom and Slate credit cards across multiple channels. His role involves overseeing marketing initiatives and ensuring effective execution of acquisition strategies.
Previous Experience at Chase
Prior to his current role, Gehrmann worked at Chase as a Digital Marketing Senior Associate from 2019 to 2021, where he specialized in Affiliates Credit Card Acquisitions. He then advanced to the position of Vice President - Marketing Strategy Lead for Paid Search Credit Card Acquisitions from 2021 to 2022. His tenure at Chase has spanned various marketing roles, contributing to his expertise in the financial services sector.
Professional Background
Gehrmann has a diverse professional background, having worked in various marketing roles across multiple organizations. He was a Marketing Manager at NECA from 2012 to 2013 and later served as a Product Manager at DFC Global Corp from 2013 to 2015. He also held the position of Product Marketing Manager at J.G. Wentworth from 2015 to 2017. These roles have equipped him with skills in optimizing lead generation and market strategies.
Education and Expertise
Michael Gehrmann holds a Bachelor of Arts in Business Administration with a concentration in Marketing from Muhlenberg College, which he completed from 2006 to 2010. He furthered his education by obtaining a Master of Business Administration (M.B.A.) in International Marketing from Saint Joseph's University between 2012 and 2015. His academic background supports his expertise in digital marketing tools and analytics.
Skills and Tools
Gehrmann possesses strong skills in digital marketing and project management. He is experienced in utilizing Agile methodologies and tools such as Jira and Slack for project management. Additionally, he is proficient in advanced analytics tools, including Power BI and Tableau, which aid in data-driven decision-making. His familiarity with digital marketing tools like Google Analytics, Google Tag Manager, and Marketo further enhances his capabilities in the marketing field.