Michelle Gastin
About Michelle Gastin
Michelle Gastin is a Sr. Marketing Associate in Home Lending at Chase, with a strong background in digital marketing and client relationship development. She has previously held positions at Alliance Data, The Shipyard, and RevLocal, and studied Business and Communications at Mount Vernon Nazarene University.
Work at Chase
Michelle Gastin has been employed at Chase as a Senior Marketing Associate in the Home Lending division since 2019. In this role, she focuses on enhancing customer experience and developing impactful client relationships. Her responsibilities include strategizing marketing initiatives that align with the company's goals and drive customer engagement within the home lending sector.
Previous Experience in Marketing
Prior to her current role at Chase, Michelle worked at Alliance Data as a Partnership Marketing Manager II from 2017 to 2019. In this position, she was involved in managing marketing partnerships and enhancing customer loyalty. Before that, she served as a Digital Marketing Manager at The Shipyard from 2014 to 2017, where she contributed to digital marketing strategies. Additionally, she held the role of Digital Marketing Specialist at RevLocal from 2011 to 2013, focusing on digital marketing solutions for various clients.
Education and Expertise
Michelle Gastin studied at Mount Vernon Nazarene University from 2006 to 2010, where she earned a degree in Business, Management, Marketing, and Related Support Services, with a focus on Communications. This educational background has equipped her with the skills necessary for her diverse career in digital marketing, account management, and financial services.
Background in Digital Marketing
Michelle has a diverse background in digital marketing, having held various positions that allowed her to develop a comprehensive understanding of the field. She worked as a Senior Digital Marketing Strategist at The Shipyard for nine months in 2014, where she focused on strategic marketing initiatives. Her experience spans across different sectors, including financial services and retail, which has contributed to her ability to grow customer loyalty and impact brand performance.
Achievements in Customer Loyalty
Michelle Gastin has a proven record of growing customer loyalty through effective marketing strategies. Her work has directly impacted the bottom line of the brands she has represented. By enhancing customer experiences and building strong client relationships, she has contributed to the success of various marketing initiatives throughout her career.