Shan S. Bhaskar
About Shan S. Bhaskar
Shan S. Bhaskar is the Vice President of Product Marketing Strategy for Card Acquisitions at Chase, a position he has held since 2023. He has a diverse background in marketing and brand management, with previous roles at Church & Dwight Co., Inc., Johnson & Johnson, and Dell.
Current Role at Chase
Shan S. Bhaskar serves as Vice President of Product Marketing Strategy for Card Acquisitions at Chase. He has held this position since 2023, working from Wilmington, Delaware. In this role, he is responsible for developing and implementing marketing strategies aimed at acquiring new card customers. His expertise in product marketing is instrumental in driving growth and enhancing customer engagement within the card services sector.
Previous Experience at Church & Dwight Co., Inc.
Prior to his current role, Shan worked at Church & Dwight Co., Inc. in various capacities. He served as Brand Manager for Spinbrush from 2022 to 2023 and held the position of Senior Associate Brand Manager for First Response and vitafusion from 2019 to 2020. Additionally, he was the eCommerce Brand Manager for Specialty Hair Care from 2021 to 2022 and Associate Brand Manager for Trojan from 2017 to 2019. His roles involved overseeing brand strategy, product development, and marketing initiatives.
Education and Expertise
Shan S. Bhaskar earned a Bachelor of Science (B.S.) in Biology and Neurobiology from The University of Kansas, completing his studies from 2009 to 2013. He furthered his education by obtaining a Master of Business Administration (M.B.A.) with a focus on Strategic Marketing from the Cornell Johnson Graduate School of Management between 2015 and 2017. His academic background provides a strong foundation for his marketing and product strategy expertise.
Early Career at The University of Kansas
Shan began his career at The University of Kansas, where he held multiple positions. He worked as a Student Technician from 2010 to 2013, followed by a role as Information Specialist I from 2013 to 2014. He also served as an IT Support Technician for a year from 2014 to 2015. These roles provided him with experience in technical support and information management.
Marketing Experience at Johnson & Johnson and Dell
In addition to his roles at Church & Dwight Co., Inc., Shan has experience as a Marketing Consultant at Johnson & Johnson for four months in 2016 and as an MBA Marketing Intern at Dell, specifically with Alienware, for three months in the same year. These positions contributed to his understanding of marketing strategies in the consumer goods and technology sectors.