Sheena Jones
About Sheena Jones
Sheena Jones serves as the Director of Newsgathering at Cheddar News, where she has worked since 2023. With a background in communications and extensive experience in editorial operations, she has previously held key roles at organizations such as CNN and CBS Radio.
Current Role at Cheddar News
Sheena Jones currently serves as the Director of Newsgathering at Cheddar News, a position she has held since 2023. In this role, she is responsible for leading daily editorial meetings, coordinating the editorial direction with executive producers and assignment editors. She strategizes digital, social, and linear content to effectively tell stories across various platforms. Her leadership focuses on aligning editorial content with viewership goals by collaborating with data and research teams.
Previous Experience at Cheddar News
Before her current role, Sheena Jones worked at Cheddar News as the Director of Talent & Editorial Operations from 2021 to 2023. She also held the position of Lead Assignment Editor for 8 months in 2021. During her tenure, she was involved in identifying and assigning stories for the assignment desk, producers, reporters, and anchors, contributing to the overall editorial strategy of the organization.
Career Background in Media
Sheena Jones has an extensive background in media, having worked at various prominent organizations. She served as a National Content Center Assignment Editor at CNN from 2015 to 2021, where she coordinated content across multiple platforms. Prior to that, she worked at Sinclair Broadcast Group as a Booking Producer/Segment Producer/Field Producer for 8 years. Her career also includes roles at CBS Radio and Radio One, where she gained experience in promotions and as a radio personality.
Education and Academic Background
Sheena Jones studied Communications Broadcast Journalism at Bowie State University, where she earned her Bachelor of Arts degree from 2002 to 2006. Additionally, she completed her high school education at Baltimore City College High School, achieving a College Prep diploma from 1998 to 2002. Her academic background has provided her with a solid foundation for her career in media and communications.
Strategic Leadership and Viewership Growth
In her current and previous roles, Sheena Jones has developed strategies aimed at growing viewership across multiple platforms, including linear TV, social media, digital, and streaming. She collaborates with sales and branded content teams to ensure that sponsored content is effectively integrated into programming. Her leadership has contributed to building a global brand recognized in the media industry.