Nataliia Cohen
About Nataliia Cohen
Nataliia Cohen is a Senior Digital Marketing Manager at Cherre, where she has worked since 2021. With a background in commercial real estate and extensive experience in digital marketing, she specializes in optimizing marketing budgets and implementing cross-channel campaigns.
Work at Cherre
Nataliia Cohen has been serving as the Senior Digital Marketing Manager at Cherre since 2021. In this role, she focuses on managing and optimizing marketing budgets to maximize return on investment. Her responsibilities include implementing cross-channel marketing campaigns that integrate both paid and organic social media strategies. She utilizes advanced tracking tools to enhance campaign performance and measure success.
Previous Experience in Digital Marketing
Before joining Cherre, Nataliia Cohen worked at Ten-X Commercial as a Digital Marketing Manager from 2016 to 2021. During her five years in this position, she developed skills in leveraging marketing analytics and attribution to enhance campaign performance. Prior to Ten-X, she worked as a Commercial Real Estate Agent at Fortis Commercial Advisors for one year in 2015-2016.
Education and Expertise
Nataliia Cohen earned her Master's Degree in Advertising, Marketing, and Public Relations from the National University of Dnipropetrovsk, DNU, Ukraine, where she studied from 2004 to 2009. She has expertise in using advanced tracking tools such as Google Tag Manager, Pixels, and Floodlights for event tracking and optimization. Additionally, she is proficient in using UTM parameters and web-based tracking to monitor and analyze digital marketing efforts.
Skills in Digital Marketing
Nataliia Cohen specializes in implementing cross-channel marketing campaigns that integrate both paid and organic social media strategies. She is experienced in managing and optimizing marketing budgets to maximize return on investment. Her skills include leveraging marketing analytics and attribution to enhance campaign performance and measure success, making her a valuable asset in the digital marketing field.