Ellen Watlington
About Ellen Watlington
Ellen Watlington serves as the Senior Channel Marketing Manager at Chobani, where she has worked since 2018. With a background in trade marketing and a strong educational foundation, she drives channel growth initiatives and develops strategies across various sectors.
Work at Chobani
Ellen Watlington has been serving as the Senior Channel Marketing Manager at Chobani since 2018. In this role, she focuses on driving channel growth initiatives by fostering collaboration among various teams, including sales, product development, insights and analytics, brand development, marketing communications, and finance. She is responsible for developing and implementing strategies tailored to specific point channels, which encompass away-from-home, convenience, value, and drug sectors. Her expertise in channel marketing contributes to Chobani's overall business objectives.
Previous Experience at KIND
Before joining Chobani, Ellen Watlington worked at KIND for four years, where she held multiple roles. She started as a Customer Operations Representative and later became a Trade Marketing Associate from 2014 to 2016. In these positions, she gained valuable experience in trade marketing and customer operations, which laid the groundwork for her subsequent career in channel marketing.
Education and Expertise
Ellen Watlington earned her Bachelor's degree (BA) from Wake Forest University, where she studied from 2006 to 2010. She furthered her education by obtaining a Master of Business Administration (MBA) from Baruch College, completing her studies from 2014 to 2017. Additionally, she participated in a London Internship at Boston University in 2008 and studied at the London School of Economics in 2007. Her academic background provides her with a strong foundation in business and marketing principles.
Background
Ellen Watlington began her career as a Research Assistant at Wake Forest University's Department of Religion in 2010, where she worked for three months. Following this role, she spent four years in various positions at KIND, which included her tenure as a Customer Operations Representative and Procurement Assistant from 2010 to 2014. Her diverse experiences in both academic and professional settings have shaped her approach to marketing and channel management.