Lexi (Sigesmund) Christie
About Lexi (Sigesmund) Christie
Lexi (Sigesmund) Christie is a Senior Director of Brand Marketing at Chobani, bringing extensive experience from various marketing roles across notable companies such as AOL, Reebok, and Jawbone.
Current Role at Chobani
Lexi Christie serves as the Senior Director of Brand Marketing at Chobani, a position she has held since 2023. In this role, she is responsible for overseeing brand marketing strategies and initiatives, contributing to the company's growth and market presence. Her extensive experience in marketing and brand management supports her leadership in this capacity.
Previous Experience at Chobani
Prior to her current role, Lexi Christie held multiple positions at Chobani. She worked as the Marketing Director for Campaigns & Content from 2021 to 2023, focusing on campaign strategy and content development. Before that, she served as Senior Manager for Digital & Content Strategy from 2018 to 2020, and as Social & Editorial Manager from 2016 to 2018. Her tenure at Chobani reflects her deep involvement in various aspects of brand marketing.
Experience at AOL
Lexi Christie worked at AOL in various capacities, including as Head of Audience Development and Social Media Manager for Style Me Pretty from 2015 to 2016. Additionally, she served as a Social Media Fellow from 2014 to 2015. Her experience at AOL contributed to her expertise in audience engagement and social media strategy.
Educational Background
Lexi Christie earned a Bachelor of Science (BS) degree in Marketing from Miami University, where she studied from 2009 to 2013. This educational foundation provided her with essential knowledge and skills in marketing principles and strategies, which she has applied throughout her career.
Early Career Experience
Before her roles at Chobani and AOL, Lexi Christie gained experience as a Marketing Specialist at Jawbone from 2013 to 2014. She also participated in marketing challenges with American Eagle Outfitters in 2011 and Reebok in 2013. Additionally, she served as a Visiting Artist at The Ellis School in 2010. These early positions helped shape her marketing acumen.