Hakim Boukabous
About Hakim Boukabous
Hakim Boukabous is a Senior Account Manager Associate at Choco, specializing in digital transformation for restaurants. He has a diverse background in marketing and strategic planning, with experience at various agencies in Spain and Algeria.
Work at Choco
Hakim Boukabous serves as a Senior Account Manager Associate at Choco, a position he has held since 2023. In this role, he focuses on assisting restaurants with their digital transformation efforts. He acts as a liaison between restaurant users and the product team, facilitating feedback to enhance product offerings. His work involves addressing user pain points and crafting persuasive pitches to promote digital solutions in the restaurant industry.
Previous Experience in Digital Marketing
Prior to his current role, Hakim worked at The Imageniers as an Account Manager and Client Partner Assistant from 2021 to 2023. He also completed a six-month internship at Little Buddha Brand Design Agency in 2020, where he gained experience in communications and digital marketing. Additionally, he served as a Strategic Planner Assistant at Lotus Conseil for three months in 2017. These roles contributed to his expertise in client education and upselling.
Education and Expertise
Hakim Boukabous holds a Bachelor's degree in Business Administration and Management from MDI Business School, which he completed from 2014 to 2017. He furthered his education by obtaining a Master of Science in Marketing/Marketing Management from TBS Education between 2018 and 2020. Additionally, he earned a Master's degree in Communication and Future Marketing from GBSB Global Business School in 2018. His educational background supports his specialization in client education and digital marketing strategies.
Background in Client Relations
Hakim has developed a strong background in client relations through various roles in the marketing and communications sectors. His experience includes working directly with clients to understand their needs and provide tailored solutions. He specializes in enhancing product understanding and identifying opportunities for additional services, which is crucial in his current role at Choco.