Bruce J. Au
About Bruce J. Au
Bruce J. Au is the Senior Director of Segment Marketing & Partnerships at CIBC, with over 15 years of experience in leadership roles within financial institutions.
Company
Bruce J. Au serves as the Senior Director of Segment Marketing & Partnerships at CIBC in Toronto, Ontario, Canada. He joined CIBC in 2017 and holds a key leadership position that focuses on segment marketing and establishing strategic partnerships within the organization.
Education and Expertise
Bruce J. Au holds an MBA from Schulich School of Business at York University and a BA from the University of Toronto. He has developed a strong foundation in business administration and financial services through his academic background, which supports his proficiency in digital engagement and strategic planning.
Experience in Financial Institutions
With over 15 years of experience in leadership roles, Bruce J. Au has worked within Tier 1 and Tier 2 financial institutions. His extensive background includes various leadership roles in marketing, business development, and product management. This experience has equipped him with the necessary skills to drive strategic initiatives and enhance digital engagement in the financial services sector.
Background in Marketing and Business Development
Bruce J. Au has held a broad range of leadership positions in marketing, business development, and product management. His diverse range of responsibilities has allowed him to develop a versatile skill set that includes segment marketing, strategic partnerships, and digital engagement strategies. This combination of experience makes him a valuable asset in his current role at CIBC.