Cindy Koury
About Cindy Koury
Cindy Koury is the Manager of Marketing Communications and Customer Engagement Strategies at CIBC, with extensive experience in marketing management and customer engagement across various industries in Toronto, Canada.
Current Role at CIBC
Cindy Koury is currently serving as a Manager in Marketing Communications and Customer Engagement Strategies at CIBC. She has been in this role since 2017, based in the Toronto, Canada area. In this position, she focuses on data-driven engagement communications and manages substantial marketing campaign budgets exceeding $3 million. Additionally, she leads onboarding content development for high-profile product launches in the financial sector, such as Travel and Cash Back credit cards.
Previous Experience at UGO Mobile Solutions L.P.
From 2015 to 2017, Cindy Koury worked as a Marketing Manager at UGO Mobile Solutions L.P., a division of TD Bank. During her tenure, she was tasked with managing and implementing various marketing strategies, contributing significantly to the development and execution of marketing initiatives.
Consultant at Independent Marketing Consultant
In 2015, Cindy Koury spent 6 months working as an Independent Marketing Consultant in Toronto, Canada Area. Her role involved providing expert marketing insights and strategies to various clients, leveraging her extensive experience in the field to drive business results and enhance marketing effectiveness.
Educational Background
Cindy Koury has a comprehensive educational background that complements her professional experience. In 2015, she earned a Certificate in Digital Marketing with Honours from the Canadian Marketing Association. She also completed the Women's Back to Work Initiative from the University of Toronto - Rotman School of Management in 2014. Additionally, she studied Art at the Toronto School of Art from 2009 to 2013 and attended George Brown College from 1998 to 1999. Cindy holds a Bachelor of Arts (B.A.) in Psychology from York University, completed in 1970.
Skills and Specializations
Cindy Koury is specialized in omni-channel loyalty and retention campaigns, focusing on measurable ROI. She possesses excellent writing skills and has business proficiency in French, which enhances her communication strategies. Throughout her career, she has collaborated with cross-functional teams and external agencies to drive impactful customer experiences and streamline processes.