Craig Quadros
About Craig Quadros
Craig Quadros is a Business Support - Validation professional at CIBC, with a background in brand and corporate communications, social media, and digital marketing.
Current Role at CIBC
Craig Quadros is currently working at CIBC as Business Support - Validation in the Toronto, Canada Area. He has been with the company since 2019. In this role, he is actively involved in validating and screening new business opportunities, specifically from the mobile investment consultant channel. Craig plays a vital part in testing data cases and technical systems as a part of continuous improvement initiatives. He is also responsible for staying updated on technological upgrades to the bank's existing ecosystem, ensuring the implementation of new advancements aligns with internal strategies.
Previous Experience at SBI Life Insurance Co. Ltd.
From 2017 to 2019, Craig Quadros worked at SBI Life Insurance Co. Ltd. as Manager - Brand and Corporate Communications in the Mumbai Area, India. During his tenure, he was involved in managing brand image and corporate communications, contributing significantly to the company's branding and marketing initiatives.
Experience in Social Media and Customer Relationship Management
Craig Quadros has substantial experience in social media and customer relationship management. He worked at Aegon Life as Lead - Social Media from 2016 to 2017 for 6 months, where he handled social media strategies. Additionally, he served as Senior Customer Relationship Manager at Germin8 from 2015 to 2016 for 1 year, focusing on building and maintaining customer relationships.
Early Career and Digital Marketing
Craig's early career involved roles in digital marketing and account management. He worked at Netscribes as Manager and Practice Lead from 2012 to 2015 for 3 years and at id8labs as Account Manager - Digital Marketing & Strategy from 2011 to 2012 for 6 months. Before that, he was a Senior - Account Maximizer at Affinity Group, Inc. from 2007 to 2009 for 2 years.
Educational Background
Craig Quadros achieved his Masters of Business in Marketing from the University of Technology, Sydney in 2010. Prior to that, he completed his Bachelor of Business Administration (B.B.A.) in Marketing from the University of Mumbai in 2007. His educational background laid a strong foundation in marketing principles, which he has applied throughout his career.
Expertise in Accessibility Optimization
Craig Quadros possesses expertise in accessibility optimization, focusing on ensuring that digital platforms are accessible to all users. This expertise is instrumental in developing inclusive digital strategies that cater to a broader audience, enhancing user experience and compliance.