Jennifer Davidson
About Jennifer Davidson
Jennifer Davidson is the Vice President of Client Experience at CIBC, with extensive experience in marketing and product management roles at CIBC and Molson Coors.
Title at CIBC
Jennifer Davidson serves as the Vice President of Client Experience at CIBC. She began this role in 2020, leading initiatives to enhance customer satisfaction and align client experience with business objectives.
Previous Roles at CIBC
Before her current position, Jennifer held several key roles at CIBC. From 2018 to 2020, she was the Vice President of Cards Product Management and Benefits Strategy. Additionally, she served as Vice President of Marketing Communications from 2015 to 2018.
Career at Molson Coors
Jennifer Davidson had a significant career at Molson Coors. She was the General Manager of Six Pints Specialty Beer Co. from 2013 to 2015. Prior to that, she was Vice President of Marketing from 2010 to 2013 and held the position of Global Senior Marketing Director from 2008 to 2010. She began at Molson Coors as the Marketing Director for Coors Light, a role she held from 2000 to 2007.
Educational Background
Jennifer studied Economics at Queen's University, where she achieved a Bachelor of Arts (BA) Honours. Her education has provided a strong foundation for her career in marketing and client experience strategy.
Expertise and Contributions
Throughout her career, Jennifer has developed and implemented strategies that enhance customer satisfaction and align with business objectives. Her expertise in consumer insights and performance metrics has been instrumental in strategic decision-making at CIBC.