Rob Assimakopoulos
About Rob Assimakopoulos
Rob Assimakopoulos is the Senior Vice President and Chief Marketing Officer at CIBC, with extensive experience in marketing and communications across various industries.
Company
Rob Assimakopoulos currently serves as the Senior Vice President and Chief Marketing Officer at CIBC, a major financial institution. His role involves overseeing the strategic direction and execution of the bank's marketing initiatives. He began his tenure at CIBC in 2014, bringing a wealth of experience from his previous roles in various industries.
Board Member Roles
Rob Assimakopoulos also actively contributes to non-profit organizations. He has served as a board member for the Canadian Cancer Society since 2018 and the Canadian Marketing Association since 2017. In these roles, he is involved in governance and strategic decision-making to further the missions of these organizations.
Career Background
Rob Assimakopoulos has an extensive career in marketing and executive leadership. His previous roles include Executive Director of Marketing and Communications at General Motors from 2011 to 2014, Chief Marketing Officer at the Canadian Football League from 2007 to 2011, and Vice President of Marketing at Molson Coors from 2003 to 2007. Earlier in his career, he held positions as Marketing Director of New Business and Innovation at Molson Coors, Brand Manager at Procter & Gamble, and Financial Analyst at Ford Motor Company.
Education and Expertise
Rob Assimakopoulos holds a Master of Business Administration from the University of Windsor, completed between 1992 and 1994. He also earned a Bachelor of Arts from Western University, where he studied from 1987 to 1991. His academic background in business administration has provided a strong foundation for his career in marketing and executive leadership.