Tom Malelis
About Tom Malelis
Tom Malelis is the Director of Segments Marketing at CIBC, with extensive experience in marketing roles across various industries including banking and consumer packaged goods.
Title
Tom Malelis is currently serving as the Director of Segments Marketing at CIBC in Toronto, Ontario, Canada. He has held this position since 2022.
Career at CIBC
Tom Malelis has had a significant tenure at CIBC in Toronto, Ontario. Before becoming the Director of Segments Marketing in 2022, he served as the Director of Marketing Planning and Operations from 2019 to 2022. Prior to that, he was the Director of Enterprise Marketing Planning from 2018 to 2019.
Previous Experience in Marketing Leadership
Tom Malelis has a rich history of leadership roles in marketing. He was the Director of Brand Marketing for Cuisinart Canada at Conair Consumer Products ULC in 2017. Additionally, he held several key positions at Newell Brands, including Director of Customer Marketing from 2013 to 2015 and Director of Marketing for Rubbermaid Consumer Products from 2007 to 2013. From 2004 to 2007, he was the Group Marketing Manager for Rubbermaid Commercial Products.
Early Career in Product Development
Before his extensive leadership roles, Tom Malelis began his career at Georgia-Pacific LLC. He served as the Market Development Manager from 2000 to 2004, Product Manager from 1997 to 2000, Associate Product Manager from 1996 to 1997, and Marketing Assistant from 1995 to 1996 in North York, Ontario, Canada.
Education and Expertise
Tom Malelis completed his Master of Business Administration (MBA) and Bachelor of Business Administration (Honours) from the Schulich School of Business at York University. He brings expertise in consumer insights, customer and shopper marketing, and new product development and launch. His strategic vision and analytical skills are complemented by a strong work ethic and a 'roll up the sleeves' approach.
Industry Background
Tom Malelis has a diverse industry background that spans Banking, Consumer Packaged Goods (CPG), and Commercial channels. His ability to build and lead high-performing, results-oriented teams has been a critical factor in his professional success.