Michael Coden
About Michael Coden
Michael Coden serves as the Global Director of Marketing at Ciklum, a position he has held since 2023. He has extensive experience in the marketing field, having previously worked at Unilever and ProQuo AI, and holds a BBA in Marketing from the University of Michigan.
Work at Ciklum
Michael Coden serves as the Global Director of Marketing at Ciklum, a position he has held since 2023. He works on-site in London, England, United Kingdom. In this role, he is responsible for overseeing marketing strategies and initiatives that align with the company's global objectives.
Previous Experience at Unilever
Prior to his current role, Michael Coden worked at Unilever in various capacities. He served as the Senior Global Marketing Manager for AXE Deodorants and Masterbrand from 2016 to 2018 in London. He also held the position of Senior Brand Manager for LYNX Masterbrand & Gifting in Sydney from 2015 to 2016 and was the Senior Brand Manager for Rexona in Australia and New Zealand from 2014 to 2015. His experience at Unilever contributed to his strong foundation in brand management.
Experience at ProQuo AI
Michael Coden was the Head of Marketing at ProQuo AI from 2018 to 2023, also based in London. During his tenure, he focused on developing marketing strategies that leveraged data-driven insights to enhance brand performance and consumer engagement.
Education and Expertise
Michael Coden studied at the University of Michigan, where he achieved a Bachelor of Business Administration (BBA) with a focus on Marketing from the Stephen M. Ross School of Business between 2007 and 2009. He also earned a Minor in Global Media Studies from the University of Michigan from 2005 to 2009. His educational background supports his expertise in digital marketing and consumer products.
Background in Marketing and Advertising
Michael Coden has a demonstrated history of working in both the marketing and advertising industries. His diverse range of experience includes roles in brand management, digital marketing, and strategic marketing initiatives. He began his career at Unilever as an AXE Brand Development Intern in 2008, which laid the groundwork for his subsequent roles in the marketing field.