Sue Glotfelty
About Sue Glotfelty
Sue Glotfelty serves as the Senior Director of Marketing Services at Cintas Corporation, where she has worked since 2007. She leads a team focused on leveraging customer insights to drive growth and incorporates Six Sigma methodologies to improve marketing efficiency.
Work at Cintas
Sue Glotfelty has been with Cintas Corporation since 2007, serving as the Senior Director of Marketing Services for 17 years. In this role, she leads a team focused on generating and applying customer insights and business knowledge to drive profitable growth. Her leadership encompasses various enterprise-level functions, including Customer Experience & Design, Marketing Communications, Branding & Graphic Design, and Market Research. Additionally, she manages Competitive Intelligence and Telemarketing functions, contributing to the overall marketing strategy at Cintas.
Education and Expertise
Sue Glotfelty possesses expertise in marketing services, particularly in the application of customer insights to enhance business performance. She incorporates Six Sigma methodologies into her work, which helps improve the efficiency and effectiveness of marketing operations. Her background includes a strong focus on Business Intelligence & Customer Analytics, Digital Marketing, eBusiness, and Marketing Systems, positioning her as a knowledgeable leader in the marketing field.
Background
Sue Glotfelty has a long-standing career in marketing, with a significant tenure at Cintas Corporation. Her role as Senior Director of Marketing Services involves overseeing a variety of functions that are critical to the company's marketing strategy. This includes managing teams that focus on customer experience, branding, and market research, as well as integrating competitive intelligence into marketing efforts.
Achievements
Throughout her career at Cintas, Sue Glotfelty has played a pivotal role in driving profitable growth through her leadership in marketing services. By implementing Six Sigma methodologies, she has enhanced the efficiency of marketing operations. Her oversight of various enterprise-level functions has contributed to a comprehensive marketing strategy that aligns with the company's objectives.