Mike Webber

Mike Webber

Senior Vice President Marketing @ Citizens & Northern Bank

About Mike Webber

Mike Webber serves as the Senior Vice President of Marketing at First Northern Bank, where he has worked since 2020. He is recognized for his ability to exceed performance metrics and for implementing advanced marketing techniques to enhance brand awareness.

Work at First Northern Bank

Mike Webber has served as Senior Vice President Marketing at First Northern Bank since 2020. In this role, he has focused on expanding the bank's reach into new markets and acquiring new clients. He has implemented advanced marketing techniques, including data layering, geo-fencing, and social advertising, to enhance brand and product awareness. His efforts have contributed to consistently exceeding key performance metrics year over year.

Previous Experience at SAFE Credit Union

Prior to his current role, Mike Webber worked at SAFE Credit Union for a decade. He held various positions, including Assistant Vice President Marketing from 2008 to 2018, where he was responsible for overseeing marketing strategies. He also served as Marketing Manager for one year and as Promotions Specialist for a brief period. His extensive experience at SAFE Credit Union provided him with a strong foundation in marketing within the financial sector.

Educational Background

Mike Webber earned a Bachelor of Science degree from California State University-Sacramento. His education has equipped him with the knowledge and skills necessary for a successful career in marketing, particularly within the financial services industry.

Career Development and Key Roles

Throughout his career, Mike Webber has played a significant role in launching several divisions within financial institutions. As a member of the Steering Committee, he contributed to strategic planning and execution, demonstrating his ability to influence organizational growth and development.

Early Career at Yolo Federal Credit Union

Mike Webber began his career as a Marketing Analyst at Yolo Federal Credit Union from 2003 to 2006. This role allowed him to develop analytical skills and gain insights into effective marketing strategies in the financial sector, laying the groundwork for his future positions.

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