Rocena Tashiro

Rocena Tashiro

Vice President, Web Optimization Manager @ City National Bank

About Rocena Tashiro

Rocena Tashiro serves as the Vice President and Web Optimization Manager at City National Bank, where she has worked since 2017. With a background in web content management and online banking, she has played a key role in integrating new technologies into the bank's operations.

Current Role at City National Bank

Rocena Tashiro serves as the Vice President and Web Optimization Manager at City National Bank. She has held this position since 2017, contributing to the bank's digital strategy and web presence in the Greater Los Angeles Area. In her current role, she focuses on enhancing user experience and optimizing web content to meet the needs of clients and stakeholders.

Previous Experience at City National Bank

Prior to her current role, Rocena Tashiro worked at City National Bank for 18 years as the Assistant Vice President and Web Content Manager from 1999 to 2017. During this time, she managed significant projects, including the transition of the bank's intranet site to SharePoint and the migration of the public site to Adobe Experience Manager. Her extensive experience in web content management has shaped the bank's online presence.

Experience at Union Bank

Before joining City National Bank, Rocena Tashiro worked as an Online Banking Specialist at Union Bank from 1998 to 1999. In this role, she gained valuable experience in online banking services, which contributed to her expertise in web optimization and digital banking solutions.

Education Background

Rocena Tashiro studied at Hope International University, where she earned a Bachelor's degree in Education from 1991 to 1993. Additionally, she attended California State University, Long Beach, focusing on General Education from 1987 to 1989. Her educational background has provided her with a strong foundation for her career in web management and optimization.

Technological Integration Expertise

Rocena Tashiro has been instrumental in integrating emerging technologies into the processes at City National Bank. Her efforts in adopting new technologies have improved operational efficiency and enhanced the user experience across the bank's digital platforms.

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