Tram Balmat ★
About Tram Balmat ★
Tram Balmat is a Demand Generation Senior Manager at Clarify Health Solutions, with extensive experience in performance marketing and growth marketing across various companies, including Meta and PagerDuty. She holds a Master's degree in Marketing and Advertising and has a strong background in lifecycle marketing and integrated campaign management.
Work at Clarify Health Solutions
Tram Balmat currently serves as the Demand Generation Senior Manager at Clarify Health Solutions, a role she has held since 2023. In this position, she is responsible for developing and executing demand generation strategies to drive growth and engagement. Her work involves leveraging her extensive marketing expertise to enhance the company's outreach and customer acquisition efforts.
Previous Experience in Marketing
Before joining Clarify Health Solutions, Tram Balmat held several key marketing roles. She worked at Meta as a Performance Marketing Manager from 2018 to 2020, where she focused on optimizing marketing performance. Prior to that, she was a Growth Marketing Manager at BinWise, Inc. from 2016 to 2018, and a Marketing Coordinator at McIntosh Group Inc. from 2017 to 2018. Her diverse experience includes roles at PagerDuty and Split, where she further honed her skills in demand generation and growth marketing.
Education and Expertise
Tram Balmat has a solid educational foundation in marketing and business. She studied at the Solvay Brussels School of Economics and Management, achieving a Master's level in Marketing and Advertising. Additionally, she holds a Bachelor's Degree in International Business from Foreign Trade University. Her expertise includes managing an 8-figure marketing budget and a strong background in lifecycle marketing, which encompasses email marketing, lead nurturing, and sales enablement.
Marketing Skills and Methodologies
Tram Balmat possesses a comprehensive skill set in marketing technologies and methodologies. She is experienced in using platforms such as Salesforce, Marketo, HubSpot, and Google Analytics. Her approach to marketing is characterized by a 'test-learn-adapt' methodology, which emphasizes experimentation and tactical implementation. She specializes in integrated campaign management, focusing on audience segmentation, messaging, and channel mix.
Professional Development and Certifications
In addition to her formal education, Tram Balmat is committed to continuous professional development. She has been studying at Stanford Continuing Studies, focusing on Public Speaking Essentials for Women Leaders since 2021. Furthermore, she completed a Leadership Studies Certification Program at Saint Mary's College of California from 2015 to 2016, enhancing her leadership and communication skills.