Taylor Borrero
About Taylor Borrero
Taylor Borrero is an Account Manager for SMB at ClassPass, with a background in sales and account management across various companies including Effectv and SlightEdge. She holds a Bachelor of Arts in Communication Studies from Temple University and has received recognition for her exceptional sales performance.
Work at ClassPass
Taylor Borrero has been working at ClassPass as an Account Manager for Small and Medium Businesses (SMB) since 2021. In this role, Taylor manages a diverse portfolio of over 350 Book of Business (BoB) partners, along with an additional 200 quarterly partners across the United States and Canada. Taylor has successfully optimized 78% of inherited BoB targets in the fourth quarter. The position involves conducting daily meetings with brand partners to address various operational issues and ensure partner success.
Previous Experience at Effectv
Before joining ClassPass, Taylor Borrero worked at Effectv in various roles from 2020 to 2021. Initially, Taylor served as an Associate Account Executive for six months, followed by a position as an Ad Planner Account Executive for one year in Boston. Taylor also held the role of Market Retail Account Executive for five months in Wakefield, Massachusetts. During this time, Taylor gained experience in managing client accounts and optimizing advertising strategies.
Education and Expertise
Taylor Borrero earned a Bachelor of Arts in Communication Studies from Temple University, studying from 2015 to 2019. Taylor also spent a semester at the Temple University Rome Campus in Spring 2017. This educational background has provided Taylor with a strong foundation in communication and interpersonal skills, which are essential in account management and client relations.
Achievements in Sales Performance
In 2022, Taylor Borrero was recognized with the President’s Club award for being in the top 3% of the sales organization at ClassPass. Taylor achieved 185% quota attainment for the year, demonstrating strong performance in sales metrics. Additionally, Taylor consistently achieved between 178% and 300% quota attainment per quarter by focusing on partner success metrics.
Background in Customer Service and Sales
Prior to entering the account management field, Taylor Borrero gained valuable experience in customer service and sales. Taylor worked as a waitress at Woodloch Resort for five years and served as a Sales Account Manager at SlightEdge for five months in 2019. These roles contributed to Taylor's ability to build relationships and understand client needs, which are critical in account management.