Marshall Peden
About Marshall Peden
Marshall Peden serves as the Co-Founder and Director of Voice of the Customer at Classy, where he has worked since 2021. He has played a significant role in enhancing nonprofit engagement and has contributed to Classy's transition to a certified B-Corp.
Work at Classy
Marshall Peden currently serves as Co-Founder and Director, Voice of the Customer at Classy.org, a position he has held since 2021. In this role, he focuses on enhancing nonprofit and supporter engagement through strategic development of Classy's platform. Prior to this, he was the Co-Founder and Director of Customer Care at Classy from 2011 to 2021, contributing to the organization's growth and customer service initiatives. His leadership has been pivotal in Classy's mission to support social good.
Education and Expertise
Marshall Peden earned a Bachelor of Science degree in Finance from the University of Wyoming, where he studied from 1996 to 2001. His educational background in finance underpins his expertise in strategic development and customer engagement within the nonprofit sector. This knowledge has been essential in his roles at Classy, where he has utilized financial principles to enhance organizational performance.
Background
Before co-founding Classy, Marshall Peden worked at Booz Allen Hamilton as an Associate from 2005 to 2012. His experience in this consulting firm provided him with valuable insights into organizational strategy and customer relations. This background has informed his approach to leadership and customer engagement at Classy, where he has focused on creating impactful solutions for nonprofits.
Achievements
Marshall Peden has played a significant role in Classy's transition to a certified B-Corp, aligning the organization with mission-driven practices. He has been instrumental in helping Classy raise over $4 billion for social good since its inception, demonstrating his commitment to enhancing the impact of nonprofit organizations. His contributions have helped shape Classy's strategic direction and customer engagement efforts.