Rachele Aidala

Senior Manager, Scaled Customer Experience @ Classy

About Rachele Aidala

Rachele Aidala is a Senior Manager of Scaled Customer Experience at Classy, where she oversees multiple teams focused on customer experience and lifecycle management. She has extensive experience in customer education and lifecycle management, having held various roles at Classy and previously at Pencils of Promise.

Current Role at Classy

Rachele Aidala serves as the Senior Manager of Scaled Customer Experience at Classy, a position she has held since 2023. In this role, she oversees multiple teams, including CX Project Management, Content Design, and Customer Lifecycle. Her responsibilities involve enhancing customer interactions and ensuring a seamless experience across various platforms.

Previous Experience at Classy

Rachele Aidala has held several positions at Classy from 2016 to 2023. She started as an Account Manager and progressed to Team Lead in Account Management, Senior Customer Education Manager, and Senior Customer Lifecycle Manager. Her roles have focused on customer lifecycle management and education, contributing to the development of effective customer engagement strategies.

Experience at Pencils of Promise

Prior to her tenure at Classy, Rachele Aidala worked at Pencils of Promise. She began as a Community Engagement Intern in 2012 and later became the Development Coordinator for Community Engagement from 2012 to 2014. In 2014, she served as the Development Manager for Community Engagement for seven months, where she focused on community outreach and engagement initiatives.

Education and Expertise

Rachele Aidala earned a Bachelor of Science (B.S.) degree from Saint Joseph's University, where she studied Sociology and Economics. Her educational background supports her extensive experience in customer lifecycle management and customer education, allowing her to implement effective strategies in her professional roles.

Career Transition and Focus

Rachele Aidala transitioned from community engagement roles at Pencils of Promise to focus on customer experience and lifecycle management at Classy. This shift reflects her commitment to enhancing customer interactions and her ability to adapt her skills to meet the demands of different organizational environments.

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