Jen R.
About Jen R.
Jen R. serves as the Sr. Director of Growth Marketing at Clearwater Analytics, bringing extensive experience in marketing operations and strategy. She has held various roles in notable companies, including Florida Hospital, Clarabridge, and Neustar, and possesses expertise in marketing analytics and automation tools.
Current Role at Clearwater Analytics
Jen R. serves as the Senior Director of Growth Marketing at Clearwater Analytics, a position she has held since 2024. In this role, she is responsible for developing and implementing marketing strategies that drive growth and enhance the company's market presence. Her focus includes aligning marketing initiatives with sales objectives to optimize performance.
Previous Experience in Marketing Operations
Prior to her current role, Jen R. worked at Neustar, Inc. as the Director of Marketing Operations & Digital Marketing from 2018 to 2021. She also held the position of Director of Marketing Operations at Clarabridge from 2017 to 2018. Her experience in these roles involved managing marketing operations and digital strategies to improve operational efficiency.
Expertise in Marketing Tools and Analytics
Jen R. has expertise in FullCircle Insights, a tool for marketing measurement and analytics. She is certified in leading marketing automation platforms, including Eloqua, Marketo, and Salesforce. Her proficiency in these tools supports her focus on website strategy, SEO, and paid ad management, contributing to effective marketing campaigns.
Educational Background
Jen R. earned a Bachelor of Science degree in Marketing and Hospitality Management from Florida State University. She furthered her education by obtaining an MBA with a focus on Marketing and International Business from the Crummer Graduate School of Business at Rollins College. This academic foundation supports her expertise in marketing strategies.
Career Development and Early Roles
Jen R. began her career with various roles that shaped her marketing expertise. She worked as a Market Research Intern at T21 Solutions, LLC in 2011 and later as a Student Consultant at East End Foods in 2012. Her early experiences included positions at MicroStrategy, where she served as a Marketing Analyst and Marketing Automation Manager from 2013 to 2015.