Rachael Maier
About Rachael Maier
Rachael Maier serves as the VP of Content at Clever Real Estate, where she leads content initiatives and collaborates with various teams to improve content quality. Previously, she held the same title at Healthline Media for a decade, contributing to its status as the top health website.
Work at Clever Real Estate
Rachael Maier serves as the Vice President of Content at Clever Real Estate, a position she has held since 2022. In this role, she focuses on enhancing content quality and engagement by collaborating with various teams, including design, SEO, SEM, product, and marketing. Her leadership in content strategy aims to improve the overall user experience and effectiveness of the company's content initiatives.
Previous Experience at Healthline Media
Prior to her current role, Rachael Maier worked at Healthline Media as the Vice President of Content & Operations from 2011 to 2021. During her tenure, she built a best-in-class editorial team that contributed to Healthline's recognition as the number one health website. Her efforts in content management and operational oversight were instrumental in the company's growth and success in the health information sector.
Educational Background
Rachael Maier studied at Ithaca College, where she earned a Bachelor of Arts (B.A.) degree, focusing on Sociology, Writing, and Art from 2002 to 2006. She furthered her education at UC Berkeley Extension, completing a course in Leadership in 2019. This educational foundation supports her expertise in content strategy and team management.
Professional Background
Before her role at Healthline Media, Rachael Maier worked as an Assistant Publicist at HarperOne, an imprint of HarperCollins Publishers, for eight months in 2008. This experience contributed to her understanding of the publishing industry and the importance of effective communication and content promotion.
Team Management and Editorial Processes
In her current position at Clever Real Estate, Rachael Maier manages a team of freelance writers and staff editors. She establishes processes and best practices for editorial projects, ensuring high standards in content creation and delivery. Her leadership fosters collaboration and efficiency within the editorial team.