Meghana Agashe
About Meghana Agashe
Meghana Agashe is a Senior Content Strategist with over 7 years of experience in content marketing across various industries, currently working at Clio - Cloud-Based Legal Technology. She specializes in creating conversion-focused content and executing full-funnel content strategies to enhance brand visibility and engagement.
Work at Clio
Meghana Agashe currently serves as the Senior Content Strategist, Growth at Clio, a cloud-based legal technology company. She has been in this role since 2023, working remotely. Prior to this position, she worked at Clio as a Content Strategist from 2021 to 2023 in Toronto, Ontario, Canada. In her roles at Clio, she has focused on developing content strategies that support growth initiatives and enhance brand visibility.
Content Marketing Experience
Meghana Agashe has over 7 years of experience in content marketing across various industries, including SaaS, retail, finance, healthcare, and tourism. Her expertise includes leading email marketing campaigns aimed at content distribution and brand building. She has a proven track record in designing sales enablement content by collaborating with sales teams and product marketing experts to effectively target specific personas.
Previous Roles and Contributions
Before joining Clio, Meghana worked at several organizations in content strategy roles. She was a Content Strategist at Statflo from 2020 to 2021 and at TripHobo from 2017 to 2018. Additionally, she served as a Senior Content Strategist at Awrange from 2018 to 2019. Her early career included a role as a Freelance Writer at Sakal Media Group from 2015 to 2017. These positions contributed to her extensive knowledge in creating conversion-focused content for go-to-market campaigns.
Education and Expertise
Meghana holds a Master's degree in Journalism and Mass Communication from Savitribai Phule Pune University, where she studied from 2015 to 2017. She also earned a Bachelor of Science (BSc) in Industrial Microbiology from Stanley Ind, completing her studies from 2013 to 2015. Additionally, she has obtained a HubSpot certification in Content Marketing, further enhancing her expertise in the field.
Content Strategy Skills
Meghana specializes in executing full-funnel content strategies that align content assets with various stages of the buyer's journey. She is skilled in creating a range of content types, including landing pages, ads, brochures, and articles, all designed to drive conversions and support business objectives. Her ability to collaborate with cross-functional teams ensures that content strategies are effectively implemented.