Julee Peterson
About Julee Peterson
Julee Peterson is a Group Manager specializing in Customer Insights and Design Thinking, currently working at Cloverleaf in Cincinnati, Ohio. With nearly 15 years of experience in the digital space, she has a strong background in UX research, product design, and digital marketing.
Current Role at Cloverleaf
Julee Peterson currently serves as the Group Manager for Customer Insights and Design Thinking at Cloverleaf, a position she has held since 2023. In this role, she focuses on leading initiatives that enhance user-centered design and improve customer insights. Her responsibilities include overseeing product design strategies and ensuring that user experiences are aligned with customer needs. Julee's leadership in this position reflects her extensive background in digital design and user experience.
Previous Experience in Digital Design
Prior to her current role, Julee Peterson worked at Cloverleaf as a Senior Product Designer from 2021 to 2023. She also held positions at Openfield, where she served as Accessibility Lead and Senior UX Designer from 2019 to 2021, and as a UX Designer from 2016 to 2019. Her experience includes a significant tenure at Geometry Global as a Digital Art Director/Digital Lead from 2012 to 2016, where she contributed to various digital marketing projects.
Education and Expertise
Julee Peterson earned a Bachelor of Arts in Visual Communication Design from Kent State University, studying from 2006 to 2011. She further advanced her education by obtaining a Master of Science in User Experience Design from the same institution, completing her studies from 2013 to 2015. Her educational background provides a strong foundation for her expertise in UX research and design, where she has spent five years mastering qualitative and quantitative analysis.
Career Development and Skills
Julee Peterson's career spans nearly 15 years in the digital space, during which she has transitioned from web design and front-end development to digital marketing. This evolution has allowed her to understand the importance of data and communication in reaching global audiences. Throughout her career, she has emphasized adaptability as a key lesson learned, which has been crucial in her various roles across different organizations.
Professional Contributions and Leadership
In her professional journey, Julee Peterson has led initiatives in product design for the past three years, focusing on creating impactful, user-centered solutions. Her leadership roles have involved guiding teams in developing strategies that enhance user experiences and address real-world problems through digital products. Julee's commitment to accessibility and user experience has been a significant aspect of her contributions in the field.