Dawn Boughton
About Dawn Boughton
Dawn Boughton is a Creative Manager at Wizards of the Coast, specializing in audience insights and data analysis to enhance storytelling. She has a diverse background in digital media, having held various roles at Walt Disney Television, KING TV, and Smashing Ideas.
Current Role at Wizards of the Coast
Dawn Boughton serves as the Creative Manager for the Kids/New IP Studio at Wizards of the Coast. She has held this position since 2021, contributing to the development of new intellectual properties aimed at younger audiences. Her role involves overseeing creative processes and ensuring that projects align with the company's vision for engaging storytelling and innovative content.
Previous Experience at Walt Disney Television
Dawn Boughton worked at Walt Disney Television in two significant roles. From 2008 to 2010, she was a Senior Producer (Program Manager) in Digital Media for Disney XD, where she managed various digital content initiatives. Additionally, she served as Senior Manager of Product Strategy, Platforms, and Partnerships for eight months in 2009, focusing on strategic development within the digital landscape.
Experience at KING TV
From 2015 to 2021, Dawn Boughton held the position of Digital Content Manager and Multiplatform Producer at KING TV in the Greater Seattle Area. In this role, she was responsible for managing digital content across various platforms, enhancing the station's local programming and audience engagement through innovative digital strategies.
Background in Production and Management
Dawn Boughton has extensive experience in production and management roles. She worked at Smashing Ideas from 2002 to 2008, initially as an Executive Producer and later as a Senior Producer/Program Manager. Her tenure there involved leading creative teams and managing projects that emphasized audience engagement and storytelling.
Specialization in Audience Insights and Design
Dawn Boughton specializes in audience insights and data analysis, which she applies to enhance storytelling and audience engagement. She is passionate about human-centered design and continuous discovery, focusing on creating efficient processes for creative teams. Her ability to develop systems allows creatives to concentrate on their work rather than administrative tasks.