Giulia Mambrini
About Giulia Mambrini
Giulia Mambrini is the European Brand and Communication Manager at Wizards of the Coast, where she has worked since 2017. She has extensive experience in brand management and communication within the entertainment industry, having held various roles at companies such as Just Eat and Ubisoft.
Current Role at Wizards of the Coast
Giulia Mambrini has served as the European Brand and Communication Manager at Wizards of the Coast since 2017. In this role, she is responsible for overseeing brand strategy and communication efforts across Europe. Her work involves developing and implementing integrated marketing campaigns that align with the company's objectives in the entertainment sector. Mambrini's position requires her to manage both online and offline marketing initiatives, ensuring consistency in brand messaging.
Previous Experience in Brand Management
Prior to her current role, Giulia Mambrini held several positions in brand management. She worked at Just Eat as a Brand Manager for six months in 2015, where she contributed to brand strategy in London. Additionally, she served as the Italian Communication Manager at Wizards of the Coast from 2015 to 2019, focusing on communication strategies tailored for the Italian market. Her experience also includes roles at Ubisoft, where she was a Junior Brand Manager and a Trade Marketing Assistant.
Education and Academic Background
Giulia Mambrini studied at Università Bocconi, where she completed a Master's program in Management and Project Management from 2011 to 2012. She also attended Università Cattolica Del Sacro Cuore from 2006 to 2011, earning a degree during her five years there. Earlier, she studied at Liceo Ginnasio Virgilio in Mantova, focusing on linguistic studies. This educational background has equipped her with a strong foundation in management and communication.
Expertise in Marketing and Communication
Giulia Mambrini has developed expertise in managing marketing campaigns within the entertainment industry. She specializes in creating branding strategies and executing integrated marketing campaigns. Her skills extend to handling both internal and external communications, allowing her to build productive relationships with media, partners, and stakeholders. Mambrini's experience encompasses both digital and traditional marketing approaches.
Career Development and Progression
Giulia Mambrini's career has progressed through various roles in brand and communication management. She began her professional journey at Esterni in 2011, where she worked in communication and production for three months. Following this, she joined Ubisoft, where she held multiple positions over three years. Her transition to Wizards of the Coast marked a significant step in her career, where she has continued to advance her skills and influence in the industry.