James K.
About James K.
James K. is a Digital Marketing Manager for Magic: The Gathering at Wizards of the Coast, where he has worked since 2017. He has a diverse background in marketing, having held positions at Amazon, Northwestern Mutual, and Redfin, and has been passionate about Magic: The Gathering for over twenty years.
Current Role at Wizards of the Coast
James K. serves as the Digital Marketing Manager for Magic: The Gathering at Wizards of the Coast. He has held this position since 2017, contributing to the marketing strategies for both digital and tabletop versions of the game. His role involves developing and implementing direct marketing strategies to enhance the game's visibility and engagement within the gaming community.
Previous Experience in Marketing
Before joining Wizards of the Coast, James K. accumulated significant marketing experience in various roles. He worked as a Marketing Program Manager at Redfin from 2015 to 2017, where he focused on real estate marketing. Prior to that, he was a Brand Specialist at Amazon from 2013 to 2015, contributing to brand development and marketing initiatives.
Early Career and Education
James K. began his career with a brief stint as a Student Representative for Amazon in 2012, where he was involved in the Textbook Buy Back program. He also worked as a Financial Representative at Northwestern Mutual for eight months in 2012. His early experience includes a role as a Sales Intern at Ch2o, Inc. in 2011, which provided foundational skills in sales and marketing.
Passion for Magic: The Gathering
James K. has been passionate about Magic: The Gathering for over twenty years. This long-standing interest in the game has informed his professional focus and dedication to enhancing the game's marketing strategies. His enthusiasm for the game aligns with his current role, allowing him to connect with the community and promote the brand effectively.
Transition to Gaming Industry
James K. transitioned from a career in real estate marketing to the gaming industry, specifically focusing on Magic: The Gathering. This shift reflects his commitment to pursuing a career aligned with his interests and expertise in digital marketing. His background in marketing within different sectors has equipped him with diverse skills applicable to his current role.