Jazmine B.
About Jazmine B.
Jazmine B. is a researcher specializing in product insights, currently working at Wizards of the Coast. With a background in market research and a degree in psychology, she has extensive experience in both qualitative and quantitative research methodologies.
Current Role at Wizards of the Coast
Jazmine B. currently serves as a Researcher in Product Insights at Wizards of the Coast, a position she has held since 2023. In this role, she focuses on conducting research projects that are specifically aimed at enhancing the product development of Magic: The Gathering. Her responsibilities include executing retrospective product performance assessments, which contribute to the strategic direction of the company's offerings.
Previous Experience at G2
Jazmine B. previously worked at G2, where she held the position of Senior Market Research Analyst for 10 months in 2020. Before that, she served as a Market Research Analyst from 2018 to 2020. During her tenure at G2, she developed her skills in market analysis and consumer insights, which laid the groundwork for her subsequent roles in research.
Experience in Consumer and Market Insights
Prior to her current role, Jazmine B. worked at Wizards of the Coast as a Researcher in Consumer & Market Insights from 2020 to 2023. In this capacity, she contributed to understanding consumer behavior and market trends, which informed product strategies. Her experience in this area has been instrumental in her current focus on Magic: The Gathering.
Educational Background
Jazmine B. earned her Bachelor of Science (BSc) in Psychology from the University of Illinois Urbana-Champaign, where she studied from 2014 to 2017. This academic background provided her with a solid foundation in research methodologies, both qualitative and quantitative, which she applies in her professional roles.
Research Methodologies Expertise
Jazmine B. possesses expertise in both qualitative and quantitative research methodologies. This skill set enables her to conduct comprehensive research projects that inform product development and market strategies. Her ability to analyze data and derive insights is a key component of her work in the gaming industry.