Madeleine Schweikart
About Madeleine Schweikart
Madeleine Schweikart serves as the Consumer Insights Manager at Wizards of the Coast, a position she has held since 2006. Previously, she worked as a Market Research Analyst at the same company for a decade, from 1996 to 2006.
Work at Wizards of the Coast
Madeleine Schweikart has been employed at Wizards of the Coast since 2006, where she holds the position of Consumer Insights Manager. In this role, she is responsible for analyzing consumer data and trends to inform product development and marketing strategies. Her tenure at the company spans 18 years, reflecting her deep understanding of the gaming industry and consumer behavior.
Previous Role at Wizards of the Coast
Before becoming the Consumer Insights Manager, Madeleine Schweikart worked as a Market Research Analyst at Wizards of the Coast from 1996 to 2006. During her ten years in this position, she contributed to the company's market research initiatives, gathering and analyzing data to support business decisions and enhance product offerings.
Career Overview
Madeleine Schweikart has a long-standing career in consumer insights and market research, primarily within the gaming industry. Her experience spans over two decades, with significant roles at Wizards of the Coast. Her work has focused on understanding consumer preferences and behaviors, which has been integral to the company's strategic planning.