Nyssa Achtyes
About Nyssa Achtyes
Nyssa Achtyes is a Digital Marketing Manager at Wizards of the Coast, with a strategic focus on enhancing digital marketing performance. She has held various roles in prominent companies, including WPP and NBCUniversal, and is dedicated to making gaming more inclusive and equitable.
Current Role at Wizards of the Coast
Nyssa Achtyes serves as the Digital Marketing Manager at Wizards of the Coast, a position she has held since 2020. In this role, she focuses on enhancing the digital marketing strategies of the company, aiming to increase brand visibility and engagement within the gaming community. Her responsibilities include developing and executing marketing campaigns that align with the company's goals and values.
Previous Experience at WPP and NBCUniversal
Prior to her current role, Nyssa Achtyes worked at WPP as the Director of Organic Performance at Essence Global from 2015 to 2019. During her tenure, she managed digital marketing strategies for major clients, including NBCUniversal. This role was based in Seattle, Washington, where she developed her expertise in organic search performance.
Experience at Spark Foundry
Nyssa Achtyes held the position of Director of Search at Spark Foundry from 2019 to 2020. In this role, she worked with notable clients such as NBC Entertainment, Starbucks, and Mattel. Her focus was on optimizing search strategies to enhance brand presence and drive consumer engagement in the digital space.
Educational Background
Nyssa Achtyes earned her Master’s Degree in Digital Media from the University of Washington, where she studied from 2013 to 2015. Prior to that, she completed her Bachelor of Arts in English Language and Literature at Portland State University. Her educational background has equipped her with a solid foundation in digital media and marketing strategies.
Passion for Inclusivity in Gaming
Nyssa Achtyes is dedicated to making gaming a more inclusive and equitable experience for all. She actively seeks to implement strategies and initiatives that promote diversity within the gaming community, reflecting her commitment to fostering a welcoming environment for gamers of all backgrounds.