Shaun Williams
About Shaun Williams
Shaun Williams is a Senior Manager of Paid Media at Wizards of the Coast, where he has worked since 2021. He has extensive experience in performance marketing, having held managerial roles at several companies including Estars Studios, Rover.com, Ripl, Inc., and Big Fish Games.
Current Role at Wizards of the Coast
Shaun Williams serves as the Senior Manager of Paid Media at Wizards of the Coast, a position he has held since 2021. In this role, he focuses on managing paid media acquisition strategies specifically for digital products. His responsibilities include developing and implementing marketing campaigns that drive user engagement and acquisition through various digital channels. Williams' expertise in paid media is critical to the company's marketing efforts.
Previous Experience in Performance Marketing
Prior to his current role, Shaun Williams held several positions in performance marketing. He worked at Ripl, Inc. as the Manager of Performance Marketing from 2020 to 2021. Before that, he was the Manager of Performance Marketing at Rover.com for one year from 2019 to 2020. His career in performance marketing began at Estars Studios, where he served as Senior Manager from 2018 to 2019. Additionally, he worked at Big Fish Games from 2014 to 2018 in a similar capacity.
Digital Marketing Focus and Strategy
Shaun Williams has a strong focus on digital marketing, emphasizing the importance of calculated risks in his strategies. His approach combines data-driven decision-making with innovative marketing techniques to enhance performance across various platforms. This focus allows him to adapt to the rapidly changing digital landscape and optimize marketing efforts effectively.
Career Timeline and Locations
Shaun Williams has built a career primarily in the Greater Seattle Area and Seattle, Washington. His professional journey includes significant roles at various companies, starting at Big Fish Games in 2014 and progressing through multiple managerial positions in performance marketing. His experience spans over a decade, showcasing his commitment to the field and his adaptability in different organizational environments.