Daniela Lao
About Daniela Lao
Daniela Lao is a Marketing Manager currently working at Codecombat in San Francisco, California. She has extensive experience in content marketing, event staffing, and social media coordination, having held various roles in companies such as Ubisoft and Pms Clan Inc.
Current Role as Marketing Manager
Daniela Lao has been serving as the Marketing Manager at CodeCombat since 2019. In this role, she is responsible for overseeing marketing strategies and initiatives aimed at enhancing the company's visibility and engagement within the industry. Her work includes the development and management of content marketing initiatives, which encompass case studies, social media, blogs, and customer testimonials. Daniela's efforts contribute to establishing a cohesive brand voice for CodeCombat.
Previous Experience at CodeCombat
Prior to her current position, Daniela worked at CodeCombat as a Content Crafter from 2016 to 2019. During her tenure, she played a key role in organizing and driving the company's presence at various industry conferences. Her responsibilities included creating engaging content that aligned with the company's marketing goals and enhancing its outreach efforts.
Professional Background in Marketing
Daniela has a diverse background in marketing, having worked at Ubisoft as a Marketing and Promotions specialist from 2009 to 2014. She also held a position as a Social Media Coordinator at Ten Ton Hammer in 2013. Additionally, she spent a significant portion of her career at Pms Clan Inc., where she served in multiple roles, including Event Staffing Director and Digital Marketing Manager, from 2003 to 2016.
Educational Background
Daniela studied at Rollins College, where she earned a Bachelor of Arts degree in Writing and English from 2009 to 2012. Prior to that, she attended Oak Ridge High School from 1999 to 2002. Her educational background has equipped her with strong communication and writing skills, which she applies in her marketing roles.
Key Contributions to Marketing Initiatives
Throughout her career, Daniela has developed and managed various content marketing initiatives. She has led the execution of webinars as part of the marketing strategy, enhancing engagement with the audience. Her experience in organizing events and creating marketing content has been instrumental in driving brand awareness and customer engagement.