Simon Wybrow
About Simon Wybrow
Simon Wybrow is the Digital & Inbound Marketing Manager at Codeless Platforms, where he has worked since 2011. He has extensive experience in digital marketing and holds several qualifications in marketing and business management.
Work at Codeless Platforms
Simon Wybrow has served as the Digital & Inbound Marketing Manager at Codeless Platforms since 2011. In this role, he focuses on enhancing digital marketing strategies and inbound marketing efforts. His tenure of over 13 years in Poole, United Kingdom, reflects his commitment to the company and its marketing initiatives. Simon's responsibilities include developing marketing campaigns that drive engagement and conversions, as well as supporting EMEA partner channels with social media marketing strategies.
Previous Experience in Digital Marketing
Before joining Codeless Platforms, Simon Wybrow worked at Serchen Interactive as a Digital Marketing Account Manager from 2008 to 2011. He also held the position of Digital Marketing Executive at Newsquest, specifically for Exchange & Mart Online, from 2003 to 2006. Additionally, he served as a Senior Consultant at REED from 2007 to 2008. These roles contributed to his expertise in digital marketing and account management.
Education and Expertise
Simon Wybrow studied at Oxford College of Marketing, where he achieved a CIM - Chartered Institute of Marketing Professional qualification from 2020 to 2022. He also holds a BA (Hons) in Business Management from Buckinghamshire New University, which he completed from 1999 to 2002. Earlier in his education, he studied Digital Communication and Media/Multimedia at Bournemouth & Poole College of Further Education, earning a qualification in Media Communication & Production from 1996 to 1998.
Marketing Strategies and Tools
In his current role, Simon Wybrow utilizes various digital marketing tools, including Google Analytics, Google Adwords, Oktopost, Hootsuite, and SE Ranking. These tools assist him in measuring campaign performance, conducting research, and engaging in social listening. He has also developed a Business Process Model and Notation (BPMN) mapping for the MQL process, aimed at enhancing conversion rates and identifying automation opportunities.
Coaching and Social Media Expertise
Simon Wybrow supports EMEA partner channels across various VAP markets by providing social media marketing strategy and content creation. He acts as a SAP Social Media Program Partner Expert and coaches sales team members on social media selling techniques. His expertise in social media marketing enhances the effectiveness of the sales team and improves overall marketing strategies.