Sabrina Fonseca

Principal Design Researcher @ Coforma

About Sabrina Fonseca

Title: Principal Design Researcher

Sabrina Fonseca holds the title of Principal Design Researcher. In this role, she applies her expertise in human-centered design and usability testing to various projects. Sabrina focuses on improving user interaction with digital platforms, especially in the healthcare sector. Her leadership is pivotal in overseeing design research initiatives and ensuring that products meet high standards of accessibility and user experience.

Lead Design Researcher for Medicaid Data Collection Applications

Sabrina Fonseca leads the design research efforts for the Medicaid Data Collection Applications project. She has conducted 40 primary research sessions with participants from 18 states to gather diverse user insights. Sabrina's work involves iterative design and validation processes to enhance the user interface and accessibility of Medicaid data reporting applications. Her efforts ensure that these applications better serve the needs of their users.

Researcher for Medical Bill Rights Project

In addition to her role in Medicaid projects, Sabrina Fonseca contributes her research skills to the Medical Bill Rights project. Her involvement includes analyzing user interactions and identifying areas for improvement in application design. Sabrina's contributions are crucial for developing more user-friendly systems that help individuals understand their medical billing rights.

Improving Accessibility for Medicare & Medicaid Services

Sabrina Fonseca is involved in improving the accessibility of existing applications for the Centers for Medicare & Medicaid Services. By applying human-centered design research methodologies, Sabrina ensures that applications are usable for individuals with diverse needs. Her work includes conducting usability and accessibility testing to identify and resolve potential barriers, enhancing overall user experience.

Designing Data Collection Tools for Managed Care Plans

Sabrina Fonseca plays a significant role in designing new tools to collect data related to managed care plans. Through her research, she strives to develop solutions that are intuitive and accessible. Sabrina's activities ensure that the new tools effectively capture the necessary data while being user-friendly. Her approach combines rigorous usability testing with a deep understanding of user needs to create efficient data collection mechanisms.

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