Paul Grenet
About Paul Grenet
Paul Grenet serves as the Chief Revenue Officer at Cognite, where he leads global go-to-market operations and enhances company culture. He previously held senior roles at PTC, focusing on sales strategy and operations in the IoT and AR sectors.
Current Role at Cognite
Paul Grenet serves as the Chief Revenue Officer (CRO) at Cognite, a position he has held since 2022. In this role, he is instrumental in shaping the company's culture by building and leading a high-growth, global go-to-market operation. His focus includes evolving Cognite's sales operations to accelerate bookings growth and achieve significant revenue growth. Grenet utilizes innovative data-driven account targeting to support Account Based Marketing (ABM) initiatives, enhancing pipeline quality and velocity through collaboration with Marketing, Product, and Customer Success Teams.
Previous Experience at PTC
Before joining Cognite, Paul Grenet worked at PTC for four years, from 2018 to 2022. He held multiple roles, including Chief Sales Officer and Chief Revenue Officer, where he led sales strategies for the company's Internet of Things (IoT) and Augmented Reality (AR) divisions. He also served as the General Manager for the EMEA region from 2015 to 2018. His responsibilities included overseeing field strategy, operations, and planning, contributing to the company's growth in the Greater Boston Area and Munich.
Education and Expertise
Paul Grenet studied at UCLA, where he focused on World Politics and completed an undergraduate semester. He furthered his education at INSEEC Grande Ecole, earning a Master's in Business with Cum Laude honors, specializing in Finance. His academic background supports his expertise in sales operations and strategic planning within the technology sector.
Sales Strategy and Customer Engagement
In his current role at Cognite, Paul Grenet prioritizes the development of value-centric customer journeys and engagements. He emphasizes consultative sales and customer success processes to enhance client relationships and drive business outcomes. His approach integrates applied AI and a cross-functional framework to improve overall sales effectiveness.