Clarissa Van Emmenes
About Clarissa Van Emmenes
Clarissa Van Emmenes is a Marketing Communications Manager at Cogo, advocating for integrated marketing communications through holistic storytelling. With a diverse background in various organizations and a focus on authenticity, she aims to engage staff, retain talent, and build trust with customers and communities.
Work at Cogo
Clarissa Van Emmenes has been serving as the Marketing Communications Manager at Cogo since 2022. In this role, she focuses on integrated marketing communications that leverage holistic storytelling. Her work aims to engage staff, retain talent, secure funding, and build trust with customers and communities. This position is based in Tauranga, Bay of Plenty, New Zealand.
Education and Expertise
Clarissa studied at Damelin, where she achieved qualifications in Business, Management, Marketing, and Related Support Services. She also attended Toi Ohomai Institute of Technology, earning a Postgraduate Diploma while being a Master's candidate in 2022. Additionally, she holds a Certificate in Digital Marketing from the University of Cape Town and a Bachelor of Arts with a major in Creative Writing and Communication from the University of Pretoria.
Background
Clarissa has a diverse professional background, having worked with various organizations, including startups, small businesses, global FMCG giants, and Fortune 500 companies. Her career includes significant roles at Toi Ohomai Institute of Technology, where she served as Senior Communications & Content Specialist and Communication & Content Specialist. She also worked as a Communications Advisor at Aurecon and as a Content Creator, Editor & Project Lead at Avon.
Achievements
Throughout her career, Clarissa has created award-winning content, campaigns, and strategies. She founded The Creative Collective, where she worked as a Strategic Communications & Content Advisor for four years. Her passion for storytelling has been a foundational element in her career, predating its rise as a popular concept in marketing.
Current Academic Pursuits
Clarissa is currently pursuing a Master's Degree with a focus on exploring employee engagement in the new, hybrid, and digital-led world of work. This academic endeavor aligns with her professional interests and aims to enhance her expertise in marketing communications.