Lucy O'connor
About Lucy O'connor
Lucy O'Connor serves as the Global Content Lead at Cogo, where she develops content strategies that support tech for good initiatives. She holds a Level 6 Diploma in Professional Marketing from CIM and has experience in various marketing roles, including content management and digital marketing.
Work at Cogo
Lucy O'Connor serves as the Global Content Lead at Cogo, a position she has held since 2022. In this role, she focuses on developing content strategies that resonate with the mission of tech for good companies. Based in London, England, she contributes to the company's objectives by creating engaging content that attracts target audiences. Her work aims to foster a positive offline impact for businesses in the tech for good sector.
Education and Expertise
Lucy O'Connor has a strong educational background in marketing and business. She studied at the University of Exeter, where she earned a Bachelor's Degree in Business and Management from 2014 to 2017. She further pursued a Master's degree in Psychology (Conversion) at the University of Glasgow, which she is expected to complete in 2024. Additionally, she achieved a Level 6 Diploma in Professional Marketing from CIM | The Chartered Institute of Marketing in 2022. Her expertise includes developing content strategies and writing on topics such as carbon reporting and energy efficiency.
Background
Lucy O'Connor's academic journey began at Dunottar School, where she achieved 9 A*-A grades, including subjects such as English Literature, Mathematics, and Sciences. She then attended Hurstpierpoint College, where she studied Business, English Literature, and History, earning A grades in all subjects from 2012 to 2014. This strong foundation in education has contributed to her career in content creation and marketing.
Previous Work Experience
Prior to her role at Cogo, Lucy O'Connor gained diverse experience in marketing and content management. She worked at HubbleHQ in various capacities, including Content and Community Manager and Digital Marketing Executive, from 2019 to 2020. Earlier, she served as a Social Media Marketing Intern at DROP4DROP for one month in 2017. Her roles have involved creating content and managing community engagement, which have equipped her with valuable skills in the marketing field.
Contributions to Tech for Good
Lucy O'Connor has made significant contributions to the tech for good sector through her content creation efforts. She has written articles on carbon reporting and energy efficiency, exploring the impact of regulations and strategies on businesses. Notably, she collaborated with Eliq to integrate energy data into banking experiences, demonstrating her commitment to aligning content with positive environmental outcomes. Her work reflects a strong focus on achieving tangible benefits for tech for good businesses.